Win the Holidays 

What better way to celebrate the holiday season than by throwing the most perfect, most festive, most mostest party for your friends and family - and then rub their noses in it?

Proctor & Gamble teamed up with Harris Teeter grocery store to create the Hostess with the Mostest campaign to encourage Harris Teeter shoppers to look to the store as their headquarters for planning and throwing the perfect holiday party. The effort centered around a party planning guide entitled “The Mostest.” When our shopper possessed this guide, they were, indeed, the Hostess with the Mostest.